Key Metrics
- $250,000+ saved in annual freight costs by switching to a balanced shipping strategy.
- 99.8% on-time delivery rate, eliminating costly holiday stockouts.
- 18-day guaranteed transit time to the US West Coast with the ONLY18 service.
- 40+ containers shipped since the initial partnership.
- 100% real-time visibility, reducing logistics-related anxiety to zero.
About the Client Based in East China, Mr. He’s trading company is a leader in designing and manufacturing FDA-compliant products, specializing in high-quality toys and therapeutic massage pillows. Their complex product portfolio serves major retailers and e-commerce platforms across the United States. With a reputation built on quality and reliability, their supply chain is not just a process—it's the backbone of their business.
We sat down with Mr. He, the company’s Operations Manager, to discuss how a catastrophic logistics failure led him to partner with Linktrans and transform his supply chain from a source of anxiety into a competitive advantage.
Managing a Global Brand After a Devastating Logistics Failure
As told to Linktrans by Mr. He, Operations Manager.
We were at a breaking point. Our entire business model depends on getting products to the US market efficiently, especially during Q4. We had been working with a logistics provider chosen primarily on price, and the consequences were disastrous.
"I paid for premium, 12-day express shipping to prepare for Black Friday," Mr. He explains. "The cargo was promised in our US warehouse by September 30th. It didn't arrive until November 5th. We later discovered they had secretly switched us to a slow, cheap vessel to pocket the difference. We missed the entire peak sales window. That single failure cost us six figures in lost revenue."
The experience was more than a delay; it was a deception that shattered our trust in the traditional logistics model. We terminated that contract immediately and began a meticulous search for a partner who valued transparency as much as we did. We needed a provider with the operational excellence to handle our volume and the technology to prove they were doing what they promised.
"After being deceived, our primary need wasn't just a lower price—it was peace of mind. We needed a partner we could trust implicitly, backed by technology that made deception impossible."
— Mr. He, Operations Manager
Leveraging Intelligent Logistics to Solve the Speed, Cost, and Reliability Triangle
When we evaluated Linktrans, we were looking for two things: a smart strategy and the technology to back it up.
Most providers force you to choose between fast and expensive, or slow and cheap. Linktrans approached our problem differently. They didn't just offer us a rate; they offered us a balanced solution. We chose their exclusive ONLY18 service, which guarantees 18-day delivery to West Coast warehouses. It’s slightly slower than the fastest express options but dramatically more cost-effective, solving the impossible triangle of speed, reliability, and price. The overdue compensation clause showed us they had real skin in the game.
The second piece was their technology. The previous provider sent us spreadsheets and excuses. Linktrans gave us access to their proprietary visualization system. For the first time, we had a single source of truth.
"The transparency was a revelation," Mr. He notes. "I can see every stage of my shipment in real-time. I know the vessel, I can track its progress, and I can see its customs status. The 'what if' anxiety that plagued our team is completely gone. We can now focus 100% of our energy on sales and marketing, not on chasing down containers."
"Linktrans's visualization platform isn't just a feature; it's the foundation of our trust. I can see exactly what's happening with my cargo 24/7. There are no more excuses, only data."
— Mr. He, Operations Manager
A True Partnership Driving Real Results
The impact of switching to Linktrans was immediate and profound. Our first shipment on the ONLY18 service arrived exactly as promised. The process was so smooth and transparent that our initial hesitation vanished. We quickly expanded the partnership.
That initial trial has since grown into a deep strategic relationship. We have now shipped over 40 containers with Linktrans, including a recent booking of 10 FCL containers at once. Their reliability has allowed us to plan our inventory with precision, saving us over $250,000 in annual freight costs and completely eliminating the risk of stockouts during critical sales periods.
We no longer view logistics as a cost center we have to wrestle with. With Linktrans, it's a stable, predictable, and powerful part of our growth strategy.
Contact Linktrans
Looking to enhance your logistics and distribution strategy while scaling your business? Discover if Linktrans is the right fit for your brand and request a shipping quote below.
13 Oct, 2025
